SEO | SEM
Have you got your website up and running? If yes, the next crucial step is making it highly visible online.
Better yet, you need to get quality traffic - meaning the maximum amount of traffic from your target customers and convert it to sales. Create a profit through our effective SEO services.
Let Global WebForce direct you on the most effective, well-rounded SEO strategy. Our world-class team of SEO specialists will develop an ironclad plan that will garner the most target user visits and improve or keep a high rank status in major search engines through properly targeted keywords.
Our team of Google-certified specialists will work their best efforts to put your website on the first page of search engine giants - especially Google.
Our basic SEO services strategy generally includes:
- Establishing specific keywords targeted for your company and/or geographical location
- Optimising the content by incorporating the targeted keywords
- Getting started with strategic and high quality link building
- Well-formed Search Engine Optimisation services strategised based on the latest Google Algorithm updates
- Achieving a better position in search engine results and having stronger visible to searchers
DID YOU KNOW?
According to a recent study, appearing on Page 1 of Google can get you 58.4% of all clicks from users. Imagine that huge surge in traffic going to your site! 95% of the traffic in Google search goes to the lucky top 10 results!
What Is SEO?
Search Engine Optimisation (SEO) is a process of influencing the online visibility of a website or a web page in search engine's organic or unpaid search results. Our SEO services do not only target industry-specific search engines, but can also target image search, video search, local search and news search.
Our SEO company creates a detailed marketing plan for each client's website. Every company has their own goals, target market and preferred budget for each project. They would like to maximise the effectiveness of their website, converting as much traffic into sales as possible.
Pay Per Click or PPC is a new trend in search marketing wherein the advertisers pay for the publishing site each time when a future client clicks on the ads visible in search engine results through the use of keywords. Depending on the number of bids, the higher or lower you get on each position. The advertisers can choose their ads to be listed whether on top or bottom, left or right, and depends how much you can bid for a particular position.
We highly recommend PPC for your business as a leading web development and internet marketing outsourcing agency, we offer affordable Pay Per Click management.
What Is PPC?
Pay-per-click (PPC), also known as Cost-per-click is an online advertising campaign used to generate traffic to websites. With PPC, you only pay when someone clicks on your ad. Currently, Google Adwords is the most popular way to advertise through PPC, especially for small businesses.
Creating a maximum exposure allowing the website to appear in search results through search results or banner ads targeting the top 3 positions that will allow your ads to attract the right audience.
PPC allows you to manage your ad campaigns through selecting the right keywords and specific bid to ensure that not only getting a high click rate but also provides high conversation rates through visitors.
Other advantages are as follows:
- Achieving instant ranking results
- Good position in search results
- Attract visitors through the use of brand names and unique descriptions in your ads
- You can easily monitor your keywords
- Rank on specific geographic locations, demographics or target market
- You can easily launch your products through online advertising
- It can be adjusted and improved easily based on the analysed results
- You can set daily maximums for each ad, hence you can manage your daily ad expenses properly
- Ads can be terminated quickly
Bidding on the wrong keywords or targeting the wrong audience can cost you a fortune.
Let Global WebForce's PPC specialists select the right keywords that can generate the highest amount of traffic for the cheapest cost possible. PPC sounds very attractive. It works fast. It can be efficient and profitable. However, PPC is not the silver bullet of online marketing.
A sustainable and lucrative PPC account is a result of focused persistence, analysis and countless tweaks over time - this is what we do. We also use real-time data for your business to generate potential leads, if not sales, from your website traffic powered by the PPC campaign.
In order to give a better focus of the marketing campaign, we will also proceed with relevant keyword analysis. Research will focus on narrowing down the relevant set of keywords that users will most likely recognise. Competitor analysis will also be undertaken in order to give a better picture of the current market status.
The campaign will be monitored and maintained on a daily basis and the status will also be reported as such.
- Initial Site and Keywords Analysis
- Competitor/Target Market Analysis
- Ad Campaign Creation and Implementation
- Optimizing Campaign through Google Adwords
- Daily Maintenance & Reporting
- Initial Setup of Google AdWords PPC account
- Efficient Budget Management
- Landing Page Set Up for PPC Campaign
- Content Creation for Landing Page
SEO Set Up Process
We will identify and set your company's objectives.
It is our goal to help you synchronise your online marketing goals with your overall business goals. We'll work closely with you to achieve these goals. This stage also serves as a fresh start to set our responsibilities, timetable, requirements and budget.
The next step is analysing your website's weak points and strong points.
We will perform a website analysis to know your website's current ranking, structure, coding errors and your market's online behaviour.
Knowing your competitor strengths and weaknesses can also give your website a competitive edge over other major players in your industry. Should you want to have a competitor analysis report, we can also do that for you.
A proposal and draft of our project services agreement will be presented to you.
This will summarise our terms of service, project details and specifications of our service delivery.
Our signed Agreement document will also specify a payment schedule which comes in the form of invoice.
This could be monthly invoicing or upon completion of the whole project. The invoice will contain a cost breakdown and a detailed instruction how to pay.
Based on the facts, site analysis and reports that we have gathered, this stage is all about providing you with a tailor-fit SEO strategy.
Which campaign is most valuable to boost your ranking and traffic? Generally, it's always best to start off with on page optimisation.
Once we finish optimising your website on-page, it is generally recommended to do off page optimisation as the next step.. This will include link building, article submissions, directory submissions, and more.
Some clients want to launch Pay-Per-Click (PPC) campaign and/or do social media optimisation, we can all provide these services and we will give you our recommendations depending on the "fact-finding" results.
Targeting the right keywords is a crucial process in any SEO campaign.
This will ensure your site gets higher ranking in search engine results; hence increase your site's online visibility and accessibility to potential customers. We will do an in-depth research to determine the keywords relevant for your company, industry, geographical location and target market.
We will get down to business and make sure the job is done right.
The campaign's results must be monitored closely - this is the secret of a successful SEO. Weekly and monthly reports will be drafted to acquire measureable results.
We will review the campaign on a regular basis and fine-tune the strategy accordingly.
We do not simply help you optimise your site, build links or set up ads, we will be working with you all the way through the whole process.
We will keep track of your SEO campaign and re-evaluate our strategies as per the outcomes of each phase. We ensure your marketing dollars are gearing towards long-standing, positive results.
“Is your site one of the top rankers?See our SEO PACKAGES or GET A FREE QUOTE NOW!
Or you're only found by desperate searchers?
Optimize your site today and help your customers find you! ”
- Take full advantage of your website
- Boost your website presence
- Improve your search engine ranking
- Drive more traffic to your site
- Increase conversions
- Generate more revenue
|Site Audit Report||In-depth Site Audit with Recommendations||In-depth Site Audit with Recommendations||In-depth Site Audit with Recommendations||In-depth Site Audit with Recommendations|
|Keyword Analysis||5||8||12||13 & up|
|Keywords Targeted||2 pages||3 pages||5 pages||6 pages & up|
|Brand Name Analysis|
|Meta Tag Analysis||2 pages||3 pages||5 pages||6 pages & up|
|Meta Tag Optimisation|
|Content Analysis||2 pages||3 pages||5 pages||6 pages & up|
|Duplicate Content Analysis|
|H Tag Optimisation|
|Canonical URL Analysis|
|Robots.txt File Analysis|
|Page Load Analysis|
|ALT Text Analysis|
|Site Map Analysis|
|URL Analysis (Extension recommendations)|
|Link Analysis (internal & external)|
*Pricing on Assessment
OFF PAGE OPTIMISATION
|Article Submissions *||10||16||24||25 & up|
|Directory Submissions||5||10||15||16 & up|
|Social Bookmarking||10||15||20||21 & up|
|Blog Commenting||3||5||7||8 & up|
|Forum Posting||5||10||15||16 & up|
|Blog Posting||2||4||5 & up|
*Pricing on Assessment
PAY PER CLICK.
Gainful Ad Campaigns Without Breaking Your Budget
|PPC Package||Express Management||Premium Management|
|Budget||small paid search budget||large paid search budget|
|Campaign's Complexity||low to medium||high|
|PPC Account Setup|
|Bi-weekly Conference Calls|
|Dedicated Account Manager|
|Senior Account Management|
*Pricing on Assessment
All of our campaigns are designed to reward a higher spend without breaking the bank. Your PPC campaign’s progress and cost analysis are all documented in a comprehensive report.
SOCIAL MEDIA OPTIMISATION
Harness the Power of Social Media!
|SMO Package||Plan A||Plan B||Plan C|
|One Time Set Up - Pricing on assessment|
|Monthly License - Pricing on assessment|
SOCIAL MEDIA PLAN
|Social Media Plan Inclusions||Plan A||Plan B||Plan C|
|Social Media Platforms||2||3||4|
|Choose from the ff: Social Media Platforms||-||-||-|
|Account Set up|
|Page Set up (Business Page/ Fan Page)|
|Profile Update||1||2||3 (minimum)|
|Post per day (per social media platform)||1||2||3 (minimum)|
|Promote New Products & Services||1||2||3 (minimum)|
|Increase Likes or Followers|
|Account Revamp from time to time|
|Social Media Interaction|